Journal:
1.) Explain the purpose of using ‘youtube’ as a source of digital media advertising?
Answer: youtube is free and it can be accessed worldwide so companies can upload their advertisements onto youtube and save a lot of money
2.) Discuss how collaborative media sites such as youtube, myspace and bebo have changed the current boundaries of media such as news, advertising ect.
Answer: sites have changed the boundaries of advertising as you can watch anything from any part of the world as long as you have access to the internet. You can also watch the news online, TV shows and other things. This gives the audience being much more in contact with digital media
3.) Provide a link to an advertising commercial on youtube.
Answer:
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